It seems to be a very interesting question, in this article “Should I need a Big Bazar card for shopping in Big Bazaar”? I will share the concept of cards in retail industry. Why its in trend ? I will answer such questions which often comes in mind of consumers like why do retail shops like Big Bazaar and Best price issue their own card ? Will I be able to use big bazaar profit club cards still after future pay sold to Reliance?What will be the discount offers in Big day in Big bazaar.
First question
Why do retail shops like Big Bazaar and Best price issue their own card ?
To understand this concept we need to understand the difference between origin of both the company. Big Bazaar retail chain owned by Mr Kishore Biyani. Mr Kishore Biyani is the owner of Future group and Future retail Ltd. ( Future Retail Ltd. is one of the vertical of Future Group ). Thus Future Retail’s Big Bazaar is an 100% Indian company. Best Price ( before the acuquisition by flipkart ) its parent company was Walmart and thus its a foreign company in India.
Indian government policy does not approved 100% FDI in MBO ( Multi Brand Outlet ) retailing in india for B2C i.e Business to end consumer. Thus companies like Metro Cash and Carry India Pvt Ltd and Best Price can not cater B2C. As per the Indian government policy; if any foreign companies want to invest in India with 100% FDI ( Foreign Direct Investment ) in MBO can do only B2B i.e Business to Business. In order to save the Indian retail companies like Big Bazaar, D mart, Vishal Mega Mart, More, Reliance retail, Easy Day and create job oppurtunities etc government implemented the FDI policy in retail industry.
To keep check and implement the policy government asked these foreign based companies operating in India to keep record of their customers and their business. And submit the billing proof as and when asked by the auditing body of the Indian government.
To track and keep the record Best price Memebrship Card was introduced and thus Best price issue their own card. Thus you need a Bestprice Card if you want to purchase any item from their store. Metro Cash and Carry India pvt Ltd also issue their own membership cards.
Second Question
Should I need a Big Bazar card for shopping in Big Bazaar?
As shared above why Best price and Metro cash and carry India Pvt Ltd. issue their own card? Now you may have a curosity that Big Bazaar is an Indian company than why Big bazaar also issue a card ? Read the full post than only you will undertand why do retail shops like Big Bazaar and Best price issue their own card ?
Big Bazar card or Big Bazaar Profit Club Card
The card issued by Big Bazaar is Big Bazaar Profit club card and it is basically a loyalty card it gives you return on your investment. If you want to purchase Big Bazaar Profit club Card from Big Bazaar Store near by you; you have to pay 10000Rs and depending on the promotion or current offers going on in store you may get 500Rs Big Bazaar gift voucer and fbb eGV worth 250Rs in your phone number; which you provide to them during registration at your near by Big Bazaar Store. And you will get return of 12000rs in equal montly installment in your Big Bazaar Profit club card. Which you can use to pay for your shopping in Big Bazaar store any where in India. It has nothing to do with your profession; you can be a business owner or can be a end consumer.
I hope your question “Should I need a Big Bazar card for shopping in Big Bazaar” is clear now.
Third Question
Will I be able to use Big Bazaar Profit Club Cards still after future pay sold to Reliance?
This is a very interesting question, let see the company’s history, Future group was in trouble when the group sold Pantaloon Retail Outlet to Aditya Birla during that trouble period as well MD and Owner of the future group Mr Kishore Biyani kept his promise by honuring the Pantaloon loyalty cards which was owned by many loyal customers of Pantalons.
At present when the company’s financial position is not good still company is honuring the Big Bazaar profit club card and the members are getting cash back as comitteed to its customer base with in time frame. Future pay is a wallet which you can use with in the future group’s store; it may be Brand Factory, Easy Day, Big Bazaar, Food hall or Heritage. Recently there was a wonderfull offer at Big bazaar, on doing top up of Future pay with 10000Rs customers were getting 11100Rs cash back immediately. No other retailer in India offering quality products along with value to your money. Thus you should not worry about whether you will be able to use Big Bazaar Profit Club Cards still after future pay sold to Reliance, answer is “you will definitely get the benefit as both the companies Reliance and Future Group have a good ethics and values”.
I recommend Big Bazar card – Its really a profit Club Card. Its not a membership card like what Metro and Best price card are. If you dont want to make Big Bazaar Profit club card just remember you dont need a Big Bazar card for shopping in Big Bazaar.